We focus on the future “that has already happened” in the business communities of the Asia Pacific. By clarifying the essence of these communities, we will shape the future of the next generation of business and industry -- this is the mission of APU-NEXT.
Message from the Director
We established APU-NEXT (APU Center for NEXT Generation Business and Industrial Creation) as an affiliated research center of the Ritsumeikan Center for Asia Pacific Studies (RCAPS) at Ritsumeikan Asia Pacific University (APU) in 2014. As its name suggests, APU-NEXT aims to design the NEXT concept for the business communities in the Asia Pacific region.
Given that one of APU’s visions is to “shape the future of the Asia Pacific region,” we understand that one of our missions is to envision how next generation business and industry in the Asia Pacific region should be. We will focus on innovative movements in business communities in the region, including Japan, and envision the future while clarifying the future that “has already happened,” in Drucker’s words, and the keys to the development of next generation industries.
Now, while focusing on unique companies and organizations of locally based enterprises that produce value in overseas expansion with small but core strengths and creativities, we will make efforts to clarify what is needed for companies and organizations to survive in this increasingly globalized and competitive era. We have examined and accumulated a database of more than 100 domestic and overseas companies. By widely disseminating our research results and sharing them with those who have the same awareness of the issues, we would like to contribute to the sustainable development of the Asia Pacific region.
Takeshi Fujimoto, Director of APU-NEXT, April 2019
Door-to-door survey of companies
Our basic research activity will be to visit companies frequently to interview company presidents and see real business activities. Cases created through such visits will be utilised in textbooks and basic academic research materials.
Joint research and funded research
We will build platforms for industry-government-academia-regional collaborations with companies, universities/research institutions, etc., and promote joint research and funded research. We will also conduct joint research with Ritsumeikan’s business schools in Kyoto and Osaka.
Research meetings and workshops
We will regularly hold research meetings and workshops on business and business management. We will make these events (discussions) open to as many interested parties as possible.
Dissemination of research results
In addition to research meetings and workshops, we will disseminate our research results and contribute to society through publication of books, research reports, papers and working papers, and release of case studies.
Main Activities in AY2020
|July, 2020||Mr. ZUO Yunxuan of Gran Dish Limited Liability Company, "Possibility of EC through 'Oita Kibun'"; Mr. ISHIKAWA Tsuyoshi of Hokkaido Dyning HAL, “The case of ‘Beppu Yell Meshi’” Sponsored by NPO APU Global Business Network; co-sponsored by APU Center for NEXT Generation Business and Industrial Creation (APU-NEXT); Co-sponsored by the 61st Toyorokujikai at Hotel New Tsuruta|
|November, 2020||Ms. Motoko Ikebe, General Manager, Planning and Research Division, General Affairs Planning Department, Kyushu Bureau of Economy, Trade and Industry, "Impact of COVID-19 on Kyushu Economy and SDGs Management"; sponsored by NPO APU Global Business Network; co-sponsored by APU -NEXT/ the 62nd Toyorokujikai at Hotel New Tsuruta|
|March, 2021||Representative Director of General Incorporated Association OSTi (APU-NEXT Guest Member), Mr. OTSURU Eisaku “Potential and Future of Oita and Kyushu (tentative title)”; President of Public Interest Incorporated Foundation Oita Co-creation Fund (Representative and CEO of Hotel New Tsuruta), TSURUTA Koichiro, “Potential of Beppu/Kyushu-Expectations for Tourism/NPO (tentative title),” CEO of Next Farm UCHIDA Masahiko “Bridge between Kyushu and overseas, Charm of Kyushu from the perspective of APU graduates (tentative title)”; Sponsored by NPO APU Global Business Network; co-sponsored by APU-NEXT; co-sponsored by Research Innovation Society Kyushu Chugoku Branch “The 63rd Toyorokujikai” at Holt Hall Meeting Room 404|
Global Niche Top (GNT) Business Research Project
In March 2014, the Ministry of Economy, Trade and Industry (METI) announced the Global Niche Top Companies Selection 100, a list of companies that secure high global market shares in niche sectors for their technologies and products. From a few years ago, we have been paying attention to the potential for such GNT companies to become new engines of growth for Japan, and have conducted research on their trends.
Family Business Research Project
While keeping in mind synergies with the GNT studies above, we are investigating the trends of family businesses both in Japan and abroad from the viewpoint of sustainability and innovation. Working together with partners such as the Ritsumeikan University Family Business Study Group, we will make efforts to build networks of small- and medium-sized family businesses in Japan and overseas.
|Researchers||Affiliation / Position||Research Field|
|LEE Geunhee||Associate Professor, College of International Management||Business Administration (Marketing)|
|ALCANTARA Lailani Laynesa||Professor, College of International Management||Business Administration (Marketing, Organisational Theory)|
|SATO Hiroto||Associate Professor, College of International Management||Accounting (Management Accounting, Medical Accounting)|
|FUJIMOTO Takeshi||Professor, College of International Management||Business Administration (Marketing)|
|OTAKE Toshitsugu||Professor, College of International Management||Commercial Science, Risk Management|
|SUDO Tomonori||APS Professor||Environmental and Resource Economics and Development Policy|
|SUZUKI Kanichiro||Professor Emeritus||Business Administration (Organisational Theory)|
|NAMBA Masanori||Professor Emeritus||Innovation Theory, Entrepreneurship|
|FUKUTANI Masanobu||Professor Emeritus||Human Resource Management, Management Organization Theory|
|Research Associate, Research Institute of Economy, Trade and Industry|
Innovation Management - Comparative management analysis of family-owned businesses
By Masanori Namba, Masanobu Fukutani
ISBN978-4-7930-0373-8 C3034 ¥ 2,400 + tax
Analysis of the innovation processes of companies that are rooted in communities
The book takes up six different cases to compare the processes through which family-owned businesses rooted in communities establish their own businesses and expand nationwide. The book clarifies how the businesses employ their strengths to create innovation and what aspects were effective in creating innovation.
Management Strategies of Global Niche Top Companies
By Masanori Namba, Masanobu Fukutani, Kanichiro Suzuki
ISBN978-4-7989-0162-6 C3034 ¥2,400 + tax
The whole picture of "hidden champions" in Japanese industry will be revealed
Amidst competition for the international market between both developed and developing countries, Global Niche Top (GNT) companies – mid-sized companies that occupy top-level global shares in niche markets focused on specific technologies and products - are now attracting attention. How did these companies establish their positions today? By analysing nine different companies through a theoretical framework addressing the three aspects of competitive strategy, leadership, and innovation, the book will provide a view of the future of Japan's manufacturing industries.
Business Strategy of Global Niche Top Companies
By Takeshi Fujimoto, Masahiro Makita (APU-NEXT)
ISBN978-4-89259-761-9 ¥2,800 + tax
Clarifying the business development process of GNT research
This book thoroughly analyses the success factors of nine famous GNT companies. It focuses on the process of business development to break down GNT companies into different types. It also elucidates the common features in the strategies among GNT companies, such as the construction of a direct sales system that does not rely on thorough customer support or trading companies.
International Comparative Analysis on Global Niche Top Companies
By FUJIMOTO Takeshi, OTAKE Toshitsugu (APU-NEXT)
ISBN: 978-4-7710-3145-6 ¥2,800 + tax
International Comparative Analysis on Global Niche Top Companies
The existence of small-scaled companies contributing globally in the niche field (GNT companies) is not well known. There are many GNT companies in Germany. What are the keys to success, and what can we learn from them? This book analyzes how to produce GNT companies that are indispensable to the local economy in employment and technological development.
Ritsumeikan Center for Asia Pacific Studies (RCAPS)
Tel: 0977-78-1134 (APU Research Office)
Fax: 0977-78-1135 (same as above)
e-mail: centers*apu.ac.jp(please change the letter from * to @ to protect from spam mail.)
Ritsumeikan Asia Pacific University (APU)
1-1 Jumonjibaru, Beppu, Oita 874-8577 JAPAN